As a small business owner, time is one thing you don’t have just laying around. You need all the secrets to saving resources and money you can get, especially when it comes to important but time consuming aspects like content.
Great content can change the way customers perceive your brand, engage with you, and purchase. But for many small business owners this seems overwhelming. That’s why we’ve pulled together some of our best secrets for repurposing content you already have to better market your business. In this article, you’ll learn how to:
- Create reusable content
- Repurpose website content for blogs, emails, direct mail and more
- Get multiple social posts out of one piece of content
- Drive customer engagement with content across multiple channels